What business to open in Montenegro

In making plans for moving to another country, any person, first of all, wonders what means he will live on. As for Montenegro, due to the fact that it is very difficult to find work here, most immigrants from the countries of the former Soviet Union live either on income from business operating in their homeland, or they create their own business here. We offer to discuss the main opportunities for starting a business in Montenegro.

Features of business in Montenegro

First of all, it should be noted that the market of goods and services in this country is very specific. Many of our compatriots, coming to Montenegro and seeing that there is no any product or service to which they are accustomed to at home, believe that they have discovered a “gold mine”. In most cases, unfortunately, this fails. 

The fact is that Montenegro is a small country, whose population is only about 600 thousand people. It should also be borne in mind that the incomes of the majority of the population are very modest, so local residents, even with all their desire, will not buy any expensive products (for example, gadgets) that are very popular in Russia, Ukraine or other states of the former USSR. 

Another very important specificity of the Montenegrin market is the mentality of local residents. Like most Balkans, Montenegrins are very conservative people. For example, they simply adore their national cuisine, and most of them do not even want to try, for example, dishes of Japanese, Chinese or Uzbek cuisine.

Taking into account all of the above, our compatriots have no choice but to open a business that is not aimed at local residents. That is, it makes sense to engage in the provision of services or the sale of products designed either for foreigners permanently residing in Montenegro, or for tourists.

Car rental in Montenegro

Today, one of the most popular and affordable types of business that our compatriots are engaged in here is car rental, or simply rent-a-car . There are a wide variety of companies: from very small, whose fleet consists of just a couple of old cars, to very large ones, offering their customers a large selection of cars of different brands and classes.

Despite the fact that the competition in this segment is quite high, with the right approach to business, you will be able to grab your “piece of cake”, as more and more tourists arrive in Montenegro every year, many of whom prefer to have a vehicle at their disposal for a while. The downside of this business is seasonality: 95% of customers will use your services from May to September. The rest of the year, your cars are likely to be idle.

We open a restaurant in Montenegro

Working restaurant in Budva, Montenegro

If you have sufficient starting capital, you can open or buy an already functioning restaurant. This business has a great advantage, as it will work year-round, and among visitors will be not only foreigners, but also local residents.

Business: beauty salon in Montenegro

Another very popular business among our compatriots is the opening of a beauty salon. The fact is that in Montenegro it is quite difficult to find professional and creative hairdressers, masters of manicure and pedicure, cosmetologists and masseurs. Of course, people providing such services exist, but the quality of their work is significantly inferior to the level to which we are accustomed at home. Therefore, opening a massage or beauty salon and hiring real professionals in your field, you will certainly provide your institution with a stable flow of customers.

We open a kindergarten in Montenegro

Another rather promising area in business is the opening of a kindergarten. And here, not only Russian-speaking residents, but also the Montenegrins themselves will become your target audience, because there are very few such institutions in the country.

Russian shops in Montenegro

In addition, you can build a small business, providing our compatriots with products that they are used to at home, but which they lack in Montenegro. After all, at first it seems that without buckwheat, condensed milk, Borodino bread, Alyonushka chocolates and much more, you can easily live in a foreign land. In fact, sometimes I really want to taste the products that we are used to since childhood, and it is almost impossible to find them in local stores. In this regard, our compatriots will be happy to buy such goods even at an inflated price.